Global and political storms around trade tariffs are not making it easier in wholesale distribution, which already has its own fair share of challenges.
Challenges include:
- The increasing cost of rising supply chain management and the growing complexity of global operations.
- Accelerating digital disruption, reshaping supply chains and changing business models across the board.
- Increasing demands and expectations from customers expecting high levels of efficiency and speed, but with a need to keep profits high.
- Competition from businesses that are aggressively expanding their operations, or disintermediation, where manufacturers decide to supply customers directly.
Empowered customers have been created by the rise of e-commerce. They have a powerful ability to purchase goods across channels, demanding personalized and customized product, and have less tolerance of delay.