What do we mean by “peak sales”?
It’s pretty easy.
The term describes the busiest days of the year in the sales sector: the moments when the Most consumers make purchases, both in the physical shop as online.
This is possible during international sales days such as Black Friday or Bachelor’s Day, during important holidays such as Christmas or Easter and during international celebrations like valentine’s day.
It may even be national holidays like the 14th of July in France or a Bank Holiday weekend in Britain.