Following up and qualifying leads created a significant workload for CBORD sales team. To ensure no opportunity was missed, CBORD looked for a solution that would automate outreach to leads, enabling them to scale their manual efforts without increasing costs exponentially.
“Exceed enables our sales team to qualify leads in advance by following up on old leads that went cold, outreach to new ones, and get responses. They then only respond to engaged leads, which creates a significantly better experience as they don’t waste precious time dealing with rejection and irrelevant contacts.“
Sol Flamberg, Director of Sales Operations at CBORD Horizon