Digital transformation is fundamentally changing the way companies use technology to drive growth in innovation, Digital transformation is fundamentally changing the way companies use technology to drive growth in innovation, differentiation, engagement, and value. It’s also creating a new culture of work. As the workforce grows more diverse and mobile, it continues to shift away from routine tasks, instead relying on greater abilities to communicate, collaborate, and think critically and creatively.fferentiation, engagement, and value. It’s also creating a new culture of work. As the workforce grows more diverse and mobile, it continues to shift away from routine tasks, instead relying on greater abilities to communicate, collaborate, and think critically and creatively.