Time to cut the fluff with real law firm marketing strategies proven to move the needle.
Marketers at law firms of any size most always have one thing in common: they have a lot on their plate. Sound familiar? As a marketing professional, you’re also probably in tune with the continuous evolvement of digital marketing, and the importance of using data to drive informed decisions that should ultimately lead to a better ROI.
Easy, right? Wrong. 87% of marketers today feel that data is their organizations most underused asset, suggesting that data-driven marketing is more difficult and time-consuming than most marketers have time for.
With this free guide created specifically for law firm marketers, you’ll get a solid understanding of how law firms can use data-driven marketing strategies to improve marketing and business development outcomes:
- A template to calculate law firm marketing ROI paired with a solid approach to using key performance indicators in your strategy.
- A step-by-step law firm marketing case study with detailed examples and metrics for success to help put your ideas into action.
- Tools to help you pull it all together and tell your marketing story in a way that makes dollars and cents to all firm stakeholders.