• All
  • Cloud
    • Solutions
    • Virtualization
  • Data
    • Analytics
    • Big Data
    • Customer Data Platform
  • Digital
    • Digital Marketing
    • Social Media Marketing
  • Finance
    • Cost Management
    • Risk & Compliance
  • Human Resources
    • HR Solutions
    • Talent Management
  • IT Infra
    • App Management Solutions
    • Best Practices
    • Datacenter Solutions
    • Infra Solutions
    • Networking
    • Storage
    • Unified Communication
  • Mobility
  • Sales & Marketing
    • Customer Relationship Management
    • Sales Enablement
  • Security
  • Tech
    • Artificial Intelligence
    • Augmented Reality
    • Blockchain
    • Chatbots
    • Internet of Things
    • Machine Learning
    • Virtual Reality
Content For Everyone

Content For Everyone

Adobe
Published by: Research Desk Released: Aug 26, 2019

MAIN MESSAGE:
No matter where they are, your customers expect you to be there too, offering fluid, consistent experiences across channels

SUPPORTING CONCEPTS:
Customer choices continue to expand – 5.5 million new smart things are connected every day, and by 2020, Gartner predicts there will be 20.8 billion connected things worldwide.

76% of marketers agree that personalization is driving increased need for more assets.

88% of marketers agree that they need an easier way to discover and share assets that generate the best engagement.

With a hybrid content and experience solution, Synopsys saw:
o A 40% increase in productivity
o Reduction from 2 weeks to 2 hours to restructure content

WHY SHOULD THE TARGET AUDIENCE CARE?
Companies need to transform their businesses to meet the demands of customers in an omnichannel world.