The cloud is a network of servers that companies use to host and deliver services. Companies like Salesforce® are renowned for providing cloud CRM, and Google and Microsoft® offer email, calendars, file sharing, and more in their cloud ecosystems.
Cloud services eliminate the need to maintain complex and increasingly outdated hardware and pay expensive technicians for time-consuming repairs. The phone systems of old rely on PBX hardware in this fashion. Now, businesses of all sizes can get much more than a phone system with RingCentral cloud communications. Voice is only the tip of the iceberg, and other features available include conferencing, fax, team messaging, and much more. Security and reliability standards are high, while costs are drastically reduced.