A frictionless shopping experience that consistently meets customer preferences is crucial to driving loyalty, retention and sales. Meeting these expectations is a challenge — but it’s one more than half of the retailers are taking on.
Download this new SmartBrief report to uncover the key obstacles to removing friction and frustration across the buying process — and how to overcome them, such as:
- Managing the rising costs of faster fulfillment with technologies like artificial intelligence and a sophisticated order management system
- Leveraging self-service tools and analytics to offer a frictionless customer service experience
- Preventing fraud with tech-supported detection and management