Pivot, pivot, pivot. This has been the mantra of businesses as they strive to generate revenue while coping with the repercussions of COVID-19.
One area that’s experienced dramatic disruption due to the virus, is the workplace. Tens of millions of American workers have been thrust into chaotic work-from-home environments that often involved juggling homeschooling and family demands as well as jobs. Creative hoteliers responded to this by catering to customers seeking a quiet place to work. Hoteliers transformed empty guest rooms into safe, clean and peaceful work environments. And they adapted revenue models to charge by the hour, day, week and month.
Even after public health restrictions are lifted, it looks like remote work is here to stay. Research from
Gartner confirms that 82 percent of business leaders plan to let employees continue working remotely at least
some of the time, and 47 percent plan to make the change permanent.
Many companies recognize the benefits of a remote workforce and flexible work culture. Smaller on-site staff
means smaller CapEx budgets. Flexible workspace policies help businesses attract and retain employees and no
longer limits search for top talent due to geographical barriers. Plus, younger workers (Millennials and Gen Z)
strongly support remote teams as the new norm. However, the current state of remote work presents challenges for workers and an opportunity for hoteliers.
Hotels open a new revenue stream with remote workers
