Achieving success as a retailer depends on engaging and appeasing Generation Z. Poised to make up 32 percent of the world’s population, retailers need to appeal to them as consumers and employees if they want this key demographic’s loyalty (and a slice of their estimated $143 billion buying power). Download this ebook to learn:
- What Gen Z expects/will not tolerate in a retail shopping experience
- Gen Z’s most common pain points as retail employees
- How prescriptive analytics can help retailers optimize their work and shopping experiences for maximum Gen Z appeal