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Bringing Enterprise Mobile Apps and Analytics Together in the Digital Business

Bringing Enterprise Mobile Apps and Analytics Together in the Digital Business

Microstrategy
Published by: Research Desk Released: Jan 09, 2020

The future workspace is one in which line-of-business (LOB) employees increasingly interact with corporate and customer data through mobile device such as employer provided or personally owned mobile phones, tablets, laptops, and wearables. Mobile device data – think of location and sensor information – as well as that from enterprise applications and databases is needed by employees both inside and outside the traditional office. Collaboration, efficiency, and productivity are rapidly becoming core values as businesses evolve in the digital era. At the same time, familiarity and ease of use are emerging as the core values of the workforce. Nontechnical LOB employees from marketing, sales, customer service, field service, and other departments want to be connected and to work together regardless of location, time, or type of device, with choice in connectivity and a good work-life balance.

As a result, IT departments need to take their technology investments to the next level, incorporating tool sets and platforms that are easily usable by nontechnical employees. In a world where more organizations develop their own custom mobile apps amid growing cost and time pressures, low-code/no-code mobile app development technologies and platform tools can help ease the way to the workspace of the future.