Customer data platform

Oracle Launched New Innovations in Its CDP to Assist Marketers

  Insights Desk   Oct 06, 2020

Highlights: Oracle introduced a series of innovations within its CDP. Oracle Unity is the first CDP across the globe to support both B2B and B2C marketers. Oracle Unity was introduced in Oc...

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BlueConic Repeatedly Won “Best Customer Data Platform” Award

  Insights Desk   Oct 05, 2020

Highlights: BlueConic received the “Best Customer Data Platform” award from MarTech Breakthrough. It is the second consecutive year the BlueConic has been honored in the CDP category. T...

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Intercom Conferred with Conversational Marketing Innovation Award by MarTech Breakthrough

  Insights Desk   Sep 29, 2020

Intercom, the Conversational Relationship Platform helping businesses build better customer relationships, has announced that it has been conferred the “Conversational Marketing Innovation” award ...

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Amperity 3.0 Introduces First and Only CDP to Resolve Customer Data Challenges

  Insights Desk   Sep 23, 2020

Highlight: Amperity 3.0 is a multi-patented novel category of Enterprise-Grade CDP, exclusively developed for marketing, IT, and analytics leaders. Amperity introduced the third generation of ...

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Bicycle Sport Shop will Deliver Personal and Virtual Service

  Insights Desk   Sep 14, 2020

Highlights: Ascent360 will support Bicycle Sport Shop to sell and rent bicycle equipment online in Texas. The virtual marketing approach will help Bicycle Sport Shop to boost business in the c...

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Seven West Media Launches New Customer Data Platform 7REDiQ, Powered by TEG Analytics

  Insights Desk   Aug 30, 2020

Seven West Media, one of Australia’s most prominent media companies, has announced an analytics and data science collaboration with TEG Analytics (TEGA), part of the TEG group, to support Seven’s ...

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Exploring Customer Data Platform

  Insights Desk   May 20, 2020

No matter what your business is in the 21st century, all that businesses can think about is data, when smart devices are at most of our disposal. With the increase in the importance that data eventual...

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