Marketing analytics Whitepapers

the definitive guide to marketing metrics and analytics

Sponsored by: Marketo Published By: Research Desk Released: May 17, 2019

The role of marketing is constantly evolving. More than ever, marketing has to prove its impact on the success of the business. Outside executives often believe that marketing exists solely to support...

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the clear and complete guide to abm analystics

Sponsored by: Engagio Published By: Research Desk Released: Apr 05, 2019

Today's B2B marketers must be able to prove business impact qualitatively, but it's tough with complex deals and long sales cycles. Until now! Download the comprehensive, 158-page Clear and Complete ...

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a journey-centric approach to marketing analytics

Sponsored by: MavenWave Published By: Research Desk Released: Mar 21, 2019

Today’s customer journeys are complex and multi-channel. High performing businesses deliver a consistent high-quality experiences across each customer’s journey. Advanced analytics and machine lea...

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the clear and complete guide to abm analystics

Sponsored by: Engagio Published By: Research Desk Released: Jan 09, 2019

Today's B2B marketers must be able to prove business impact qualitatively, but it's tough with complex deals and long sales cycles. Until now! Download the comprehensive, 158-page Clear and Complete ...

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