Analytics Technology Whitepapers

Why data-driven businesses stand out from the crowd. Why Should the Target Audience Care? Enterprises need to become more data-driven by using more mature analytics tools to stand out from the cro...

Put your data where the action is — in the hands of those creating your customer experiences. Read Citizen data analytics: Give everyone a shot at the action to learn the following: Why it’...

At SMG we designed our text analytics technology for top-tier accuracy, powerful reporting, and next-level insights—because we know that’s what CX pros need most from their open-ended feedback....