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Whitepapers

Smart Social Report

smart social report

Published By: Research Desk Released: Feb 09, 2021
Last year, we brought back the Smart Social Series to discover how events like COVID-19, #BlackLivesMatter protests, and a global recession impacted the social media landscape. Now, we're back with an...

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How to Level Up Your Community Engagement at Every Stage

how to level up your community engagement at every stage

Published By: Research Desk Released: Aug 19, 2020
Do you have a strategy for driving user engagement within an online community? Engagement is a broad term; it can mean anything from simply clicking within the community to achieving the elite “s...

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Crowdsourcing Customers

crowdsourcing customers

Published By: Research Desk Released: Aug 19, 2020
How can a modern marketer harness the power of peer social validation? The first step is to set up a branded presence in all the arenas where validation happens today: YouTube, Amazon, Facebook, Reddi...

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The case for an online community

the case for an online community

Published By: Research Desk Released: Jul 19, 2020
Online communities are doing more than ever these days and organizations are increasingly recognizing that strategic value, with 88% of companies indicating that a community is critical to their missi...

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Six reasons why customers hate your live chat: And how to fix it

six reasons why customers hate your live chat: and how to fix it

Published By: Research Desk Released: Jul 19, 2020
Consumers want to chat with brands just like they do with friends and family — when and where it is most convenient for them — whether that means real-time communication or sending messages over a...

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The digital channels guide

the digital channels guide

Published By: Research Desk Released: Jul 19, 2020
Contact centers are seeing an influx of calls, and with recent labor shortages and other business disruptions, brands are facing serious capacity issues. Digital channels are release valves that can e...

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