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Mind the Data Gap: 2019 Data-Driven Marketing and Advertising Outlook

mind the data gap: 2019 data-driven marketing and advertising outlook

Published By: Research Desk Released: May 15, 2019

It’s hardly a secret that marketing executives of all types are using more data. Data is more powerful than ever, driving decision-making and informing strategy. Increased reliance on data has upend...

The 6th Annual B2B Marketing Data Report: Is Data Driving or Derailing Your Sales and Marketing Strategy?

the 6th annual b2b marketing data report: is data driving or derailing your sales and ma...

Published By: Research Desk Released: May 15, 2019

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the sixth consecutive year, Dun and amp; Bradstreet surveyed over 250 B2B sales and marketing prof...

DNB Smarter B2B Prospecting: How to Prioritize and Engage your Best Sales Leads

dnb smarter b2b prospecting: how to prioritize and engage your best sales leads

Published By: Research Desk Released: May 15, 2019

The old phrase knowledge is power has never been more accurate – especially in the competitive world of selling. In today’s world, a salesperson has access to far more information than ever before...

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