Highlights –

  • Data discovery and classification are key to an effective DLP strategy in today’s hybrid world which has seen increased digital file sharing, privacy requirements, and regulation.
  • Dathena’s acquisition is proof of Proofpoint’s dedication to innovation and growth as a private company and increases its presence and investment in Asia.

Proofpoint, Inc., a leading cybersecurity and compliance company, announced the acquisition of Dathena, an innovator in Artificial Intelligence-powered data protection. With this addition, the cybersecurity company aims to strengthen its cloud-based people-centric security solutions by adding AI-based data classification to its Information and amp; Cloud Security platform. With this, it aims to help organizations understand information risk better and help them eliminate data loss in a hybrid world.

Organizations across the world trust Proofpoint’s unique people-centric approach to data loss prevention (DLP), whether due to unintentional mistakes or malicious intent. Its automated common content classification has been sharpened for nearly 15 years. It is used by Proofpoint’s cloud-based solution to offer data visibility and context across different channels from a single console.

Data discovery and classification are key to an effective DLP strategy in today’s hybrid world which has seen increased digital file sharing, privacy requirements, and regulation. Dathena’s cutting-edge AI and cloud technologies will supplement Proofpoint’s Information and amp; Cloud Security platform, allowing organizations to automatically discover and classify data in real-time. They will also be able to understand information risk with industry-specific out-of-the-box and custom AI and Machine Learning (ML)-driven data classification models.

Dathena acquisition is proof of Proofpoint’s dedication to innovation and growth as a private company and increases its presence and investment in Asia. The merger also allows the cybersecurity company to fully migrate customers of legacy DLP suites with data at rest requirements and extends the existing integration with Microsoft Information Protection.

Expert  view

“Data doesn’t lose itself. People lose data, and organizations are increasingly adopting data loss prevention strategies to manage that risk. Unfortunately, legacy products fall far short in actually preventing, detecting, and investigating data loss incidents in real time or immediately after they occur,” said Gary Steele, CEO, Proofpoint. “Integrating Dathena’s multi-patented, next-gen AI engine into our people-centric DLP solutions will provide our customers with unparalleled data protection and help them meet their challenging internal and regulatory compliance requirements.”

“We are thrilled to welcome the talented Dathena team that built this cutting-edge technology to Proofpoint, and we look forward to working together to help our customers protect their data,” added Steele.

“Proofpoint has firmly established itself as a DLP leader, and joining them provides us with the perfect opportunity to fulfill our mission of protecting the data and privacy of organizations around the world,” said Christopher Muffat, Founder and amp; CEO, Dathena.

Muffat added, “I’m incredibly proud of what we have achieved as a team through our unique technology and many innovations enabling better data protection. Working together with Proofpoint we will reach thousands of new customers, while further building trust in a digital world.”