Microsoft is the first major corporation to implement the main principles of the California Consumer Privacy Act (CCPA) across the US. Microsoft’s Chief Privacy Officer, Julie Brill, admitted that Microsoft would honor the core rights provided to all Californian citizens and extend it across the complete US state. The law is set to come in effect from 1st January 2020.
CCPA was approved in June 2018, and many corporations around the world are familiarizing themselves with the new policies and technology to comply with the data privacy law. CCPA is a step toward giving data control back to its rightful owners. And with the stringent legislation in place, every organization using data will need to abide by it.
According to Brill, with CCPA, businesses will need to be transparent about data collection and use, along with offering consumers an option to prevent personal information from being sold. Microsoft will also be working with the government to closely monitor all the changes on the horizon and the know-how of implementing transparency and control under CCPA.
Microsoft highlighted its earnest work toward implementing privacy regulations. This is one of the reasons that Microsoft was the first company in 2018 to voluntarily extend the core data privacy laws, included in the General Data Protection Regulation (GDPR), to all its customers around the world.
Microsoft has been intently working on developing tools to extend privacy, which became possible with the privacy dashboard. The privacy dashboard was used by more than 25 million people around the world, including 10 million in the US. It provides insights into how personal data is collected and used. It also empowers customers to safeguard personal data and comply with privacy laws.