Highlights:

  • Popular open source CDP also provides novel entry-level pricing tiers starting at USD 750 per month.
  • RudderStack Cloud is one of the most sophisticated, efficient, and affordable customer data products for developers.

RudderStack recently launched its next-generation SaaS (Software-as-a-Service) offering – RudderStack Cloud, the most sophisticated, efficient, and affordable customer data product for developers. Integrating with platforms such as DBT and Snowflake, RudderStack Cloud solves the data silo issues by allowing data engineers to unify their data and add CDP functionality on top of their warehouse.

Additionally, RudderStack Cloud introduced a new tiered pricing model with monthly subscriptions starting at just USD 750 per month.

Conventional CDPs have struggled to solve data collection and activation issues, but unfortunately, most of them make the problems worse by creating different data silos and integration gaps.

RudderStack helps data engineers and their companies discover powerful novel opportunities in the way they relate these important systems and put them to work across the organization.

Mattermost is one of the first companies to adopt RudderStack Cloud. Mattermost is an open-source messaging and collaboration platform built for high-trust environments. The company handles a huge volume of data produced by its enterprise consumers and has developed its CDP infrastructure on modern tooling, including RudderStack Cloud, Snowflake, and DBT.

Alex Dovenmuehle, Head of Data Engineering at Mattermost, commented: “With RudderStack Cloud, we’ve removed restrictions on event volume, and can send all of the data we want to Snowflake.” Further, he added, “We can analyze and act on all of that important customer data, and ultimately become a more data-driven business.”

Soumyadeb Mitra, Founder and amp; CEO at RudderStack, commented: “It’s time for a new approach in the way companies architect their customer data stacks and how CDPs fit into the toolset, and that’s exactly what we’re building at RudderStack.” Further, he added, “By enabling developers to turn their warehouse into a CDP, we’re removing data silos, solving security concerns, and making the richest possible data more widely available across the entire organization.”

RudderStack Cloud: a novel approach to the consumer data stack

RudderStack Cloud makes it simple for data engineers to gather, transform, validate, and route consumer data to their warehouse, cloud applications, and real-time streaming services used by teams across the company.

Key highlights

Developer First – according to RudderStack, the consumer data stack must be owned by the engineering team. This makes their product developer first and integrates with the tools they already use and love.

Modern Cloud – is developed on the Kubernetes for the cloud-native world. It focuses on extreme-scale and fault tolerance with open source foundations and developer-focused tooling to make it easy and integrate the product into your present stack, thus maintaining the ease of using cloud SaaS.

Data Warehouse Centric – RudderStack Cloud allows one to turn your warehouse into a CDP with characteristics such as configurable, near-real-time sync, and SQL as a Source, which turns your warehouse into a RudderStack Source.