Sales & Marketing

Gartner Magic Quadrant for CRM Customer Engagement Center Report has Introduced New Vendor...

  Insights Desk   Jun 19, 2020

Recently, in the Gartner Magic Quadrant for CRM Customer Engagement Center report, Pega, for the 11th running year, has been named a Leader. At the same time, Freshworks, after moving up from its posi...

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MindTickle and Sandler Training Collaborate to Deliver Personalized World-Class Sales Read...

  Insights Desk   Jun 18, 2020

To provide sales organizations with personalized training to improve customer engagement and drive revenue growth, MindTickle, a leader in the sales readiness technology, has collaborated with Sandl...

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Outreach Aims to Bring New Knowledge AI Assistant (Kaia) and Advance Features to its Platf...

  Insights Desk   May 21, 2020

At a recently held Unleash Virtual Summit 2020 event, a sales engagement platform named Outreach introduced a new Knowledge AI Assistant (Kaia) along with its platform capabilities. Sketched in suc...

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Salesforce Lets Users Add Functionality with Low-Code Features

  Insights Desk   May 10, 2020

Salesforce introduced two new low-code features for Lightning App Builder – it is a tool that allows customers to create custom pages within the app. The new features, Dynamic Forms and Dynamic Acti...

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Verizon Launches New Marketing Tool to Improve Brand’s Click-through Rate

  Insights Desk   Apr 15, 2020

Verizon introduced a new feature-‘View Time Optimization’ that claims to increase the email open rate by 50%. The feature will help brands in sending emails right when the consumers are engaged wi...

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MarTech Updates: Nintex Adds New Features for Workflow Optimization; Smartly.io Makes Way ...

  Insights Desk   Apr 15, 2020

Here goes a quick round of recent news on marketing technology. Nintex Nintex, the process management and automation platform, has brought several enhancements to the Nintex Workflow Cloud Produ...

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CRM solutions provider Assembled receives $3.1 million funding

  Insights Desk   Mar 12, 2020

Assembled, a technology startup working towards improving  processes for customer support teams around the world has raised $3.1 million. The funding round was led by Stripe, according to a report by...

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Marketers Finding it Difficult to Deal with Technology

  Insights Desk   Feb 25, 2020

Marketers every day are exploring new technology on the sidelines to improve their effort reachability. Whether it’s online marketing or offline marketing, CMOs over the last 3 years are extensively...

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Dentsu Aegis Network Announced the Acquisition of Digital Pi

  Insights Desk   Jan 30, 2020

Dentsu Aegis Network announced the acquisition of Digital Pi, a leading digital marketing agency focused on marketing automation consulting services in the B2B sector. The acquisition is set to pave t...

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ActiveCampaign Raises $100 Million Funds [Sales and Marketing Automation]

  Insights Desk   Jan 30, 2020

The Chicago-based company ActiveCampaign announced raising a Series B funding worth $100 million. The company said that the funding would be utilized toward building new technology and expanding inter...

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