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FP and A Storytelling in a Data-Driven World

FP and A Storytelling in a Data-Driven World

Unit4
Published by: Research Desk Released: Jun 08, 2022

A phrase that has been said many times, but one of the new emerging roles within the FP and A team is that of Storyteller. Someone who can translate the numbers into meaningful insights and share that value with all interested parties.

In this whitepaper from FP and A Trends, Tanbir Jasimuddin, FP and A and analytics transformation thought leader and Larysa Melnychuk, CEO and Founder FP and A Trends Group consider the value of the Storyteller role and cover:

  • How FP and A teams can build the narrative and guide the audience
  • The importance of data visualization
  • The challenges FP and A teams still need to overcome