Digital transformation is driving exponential growth in enterprise data storage — requiring a fundamentally new approach to building and scaling storage infrastructure. The consumer datasphere’s huge growth over the past decade is now being overshadowed by exponential growth rates in business data. This presents unprecedented opportunities and challenges for enterprises and cloud service providers, requiring a fundamentally new approach to building and scaling storage infrastructure. Infinidat Elastic Data Fabric is our vision for the evolution of enterprise storage from traditional hardware appliances into elastic data center-scale pools of high-performance, highly reliable, low-cost digital storage with seamless data mobility within the data center and the public cloud.